As a responsible corporate citizen, Keppel Land strives to create positive economic, environmental and social impacts On the communities where it operates . The Company adopts a multi -faceted approach to corporate social responsibility. The months of March and April 2017 saw the Keppel Land group supporting various environmental initiatives.
NATIONAL GEOGRAPHIC EARTH DAY RUN
The Singapore leg of the National Geographic Earth Day Run, for which Keppel Land was title sponsor, successfully completed its second edition on 23 April 2017, with about 2,200 runners participating. This year’s event marked Singapore’s first mass-run powered solely by renewable energy, and driven by zero-waste initiatives. Eight per cent of the total registration fees will go to the World Wide Fund for Nature (WWF), in support of its education initiatives on climate change.
The event was graced by Guest-of-Honour Mr Masagos Zulkifli, Minister for the Environment and Water Resources. He was accompanied by Mr Rohit D’Silva, Executive Vice President, Commercial, Asia-Pacific and the Middle East, FOX Networks Group, and Mr Ang Wee Gee, CEO of Keppel Land, as they flagged off runners at the starting line at The Meadow at Gardens by the Bay.
Mr Masagos said, “We celebrate Earth Day, and in line with this, the National Geographic Earth Day Run serves as a reminder for Singaporeans to integrate sustainability into their lifestyles and daily consumption habits. We look forward to more of such initiatives that champion a more active and gracious community in Singapore that considers the environment in building a better home and future for all.”
Keppel Land rallied over 170 of its tenants and staff across the Keppel Group as well as members of Running Hour, a running club which promotes integration of people with special needs, to participate in the event.
Mr Ang Wee Gee, CEO of Keppel Land, said, “We believe that sustainability is key to future-proofing our business. Through championing initiatives such as the National Geographic Earth Day Run, we hope to promote an environmentally-friendly mindset within the community and actively engage our various stakeholders to shape a more sustainable future.”
The race saw runners pass through the scenic Marina Bay area. Other key landmarks that lined the route include Marina Bay Sands, Singapore Flyer and Marina Barrage.
ECO ACTION DAY
Eco Action Day is an annual nationwide campaign in Singapore which raises awareness on environmental protection. Over the years, it has grown into an established platform for organisations and individuals to pledge positive environmental actions.
Running from April to June this year, the theme for the event this year is ‘Green the Red Dot, Join the Movement’, which calls on participants to join the national campaign to commit to actions that will reduce energy and resource consumption, thus minimising carbon emissions.
This year, Keppel Land came onboard as a Strategic Partner for the fourth consecutive year, while Keppel REIT was the official Building Sponsor.
Keppel Land also reached out to rally staff, tenants and the public to make eco-pledges. Eco-roadshows were held at Keppel Land and Keppel REIT’s buildings, namely, Keppel Bay Tower, Bugis Junction Towers, Keppel Towers and Ocean Financial Centre.
Keppel Land recognises the twin benefits of environmentally-friendly business practices on the environment and its bottom line.
2017 marks a decade since it formed a dedicated committee to lead in the setting of sustainability targets for the Company, as well as for its developments in Singapore and overseas.
In 2016, through its steadfast commitment as well as implementation of carbon reduction measures and green innovations in its buildings, Keppel Land exceeded its emissions intensity target of 16% below 2010’s levels by 2020. This will in turn yield potential savings of over $12.4 million up to 2020.